{"record":{"leader":"cx  a22     3  45","datafield":[{"ind2":" ","ind1":" ","subfield":[{"code":"a","content":"0000000083005296"},{"code":2,"content":"ISNI"},{"code":"C","content":"VIAF"},{"code":"d","content":20200302}],"tag":"010"},{"ind2":" ","ind1":" ","subfield":[{"code":"a","content":"0000-0003-1138-3441"},{"code":2,"content":"ORCID"},{"code":"C","content":"ABES"},{"code":"d","content":20200228}],"tag":"035"},{"ind2":" ","ind1":" ","subfield":[{"code":"a","content":"http://viaf.org/viaf/110636729"},{"code":2,"content":"VIAF"},{"code":"C","content":"VIAF"},{"code":"d","content":20200302}],"tag":"035"},{"ind2":" ","ind1":" ","subfield":[{"code":"a","content":"https://www.persee.fr/authority/33141"},{"code":2,"content":"PERSEE"},{"code":"C","content":"PERSEE"},{"code":"d","content":20240429}],"tag":"035"},{"ind2":" ","ind1":" ","subfield":{"code":"a","content":"20011130afrey50      ba0"},"tag":100},{"ind2":" ","ind1":" ","subfield":[{"code":"a","content":"fre"},{"code":2,"content":"639-2"}],"tag":101},{"ind2":" ","ind1":" ","subfield":[{"code":"a","content":0},{"code":"b","content":1},{"code":"c","content":0}],"tag":106},{"ind2":" ","ind1":" ","subfield":{"code":"a","content":"AFNOR"},"tag":152},{"ind2":1,"ind1":" ","subfield":[{"code":7,"content":"ba0yba0y"},{"code":9,"content":0},{"code":"a","content":"Chandon"},{"code":"b","content":"Jean-Louis"}],"tag":200},{"ind2":" ","ind1":" ","subfield":[{"code":7,"content":"ba0yba0y"},{"code":"a","content":"Auteur d'une thèse en Sciences de gestion à Nice en 1975.Docteur en sciences de gestion. En 2001, Professeur à l'IAE d'Aix-en-Provence.Spécialiste de marketing"}],"tag":340},{"ind2":" ","ind1":" ","subfield":[{"code":"a","content":"SCANR"},{"code":"c","content":102020},{"code":2,"content":"ESR"}],"tag":686},{"ind2":3,"ind1":" ","subfield":[{"code":"a","content":"FR"},{"code":"b","content":"Abes"},{"code":"c","content":20240508},{"code":"g","content":"AFNOR"}],"tag":801},{"ind2":" ","ind1":" ","subfield":{"code":"a","content":"Une étude comparée des modèles d'exposition aux supports publicitaires / Jean-Louis ChandonThèse de doctorat : Sciences de gestion : Nice : 1975"},"tag":810},{"ind2":" ","ind1":" ","subfield":{"code":"a","content":"Internet : http://www.iae.univ-aix.fr/ Consulté le 30-11-2001"},"tag":810},{"ind2":" ","ind1":" ","subfield":{"code":"a","content":"Chandon, Jean-Louis"},"tag":900}],"controlfield":[{"tag":"001","content":"059148012"},{"tag":"003","content":"http://www.idref.fr/059148012"},{"tag":"004","content":20011130},{"tag":"005","content":20240508112141},{"tag":"006","content":341722102},{"tag":"007","content":"060882105"},{"tag":"008","content":"Tp5"}]}}