Identifiant pérenne de la notice : 081325614
Notice de type
Collectivité
LCNA
http://en.wikipedia.org/wiki/Gousha 2013-07-02
Information trouvée : The H.M. Gousha Company was one of the "Big Three" major producers of road maps and
atlases in the United States during the 25 years following World War II, making maps
for free distribution by oil companies and auto clubs. For many years the company
used a macron over the A (Goushā or Goushá) to emphasize the correct pronunciation.
Brands under the Gousha imprint from the 1970s onward included Chek-Chart and Fastmap,
one of the first lines of laminate-encapsulated maps. Harry Mathias Gousha, a sales
executive for Rand McNally, left that company in 1926 to start his own map company
out of Chicago. In 1947, the company moved its headquarters to 2001 The Alameda in
San Jose, California. H.M. Gousha Map Company was acquired by the Times Mirror Company
in 1961, and then Simon & Schuster in 1987.
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